AED Economics 200
Principles of Food and Resource Economics
Winter, 2003


4.  The Firm and Firm's Production and Costs -
Foundation for Market Supply


The Firm - entity that employs factors of production and produces goods and/or services.
Market Coordination vs. Managerial Coordination

The Firm as a Team - benefits of working as a team are greater than benefits of working individually.

Shirking - putting forth less than the agreed to effort.

Monitor (manager) - rewards (motivates) workers to be more productive and seeks to minimize shirking.

Functions of Management - Plan, Organize, Direct and Control.

Problems Faced by Management - Production, Finance, Marketing, Labor.


Objective of Firm - maximize profit or maximize owner wealth
Others - maximize sales (?), maximize managers' power and rewards (?).

-should firm's goals be more laudable - concern for employees, improve local community, enhance the environment, etc.


Business Organization
Type % of U.S.
 Firms
% of Sales % of U.S.
 Farms

  % of Farm
      Sales


Proprietorship
Partnership
Corporation

70.7
  9.7
19.6

  6.0
  4.1
89.8

86.7
  9.6
  3.2


       56.3         
       17.1
       25.6

Family
Other

(2.9)
(0.3)

     (19.5)
       (6.1)

Firm Finances -
Balance Sheet
Assets = Liabilities + Net Worth
Investments = Financing sources
Assets
Liabilities (Debt)
Net Worth (Equity)

Firm Financial Structure
Debt - secured vs. unsecured

Loan
Note
Bond
     Par Value or Face Value
     Coupon Rate
Mortgage

Equity (net worth)

Common Stock
     Dividend
Preferred Stock
     Preferred Dividend
Partnership Share of Sole Proprietor equity

Firm's Costs

Implicity costs (opportunity costs) vs. explicit costs
Economic profit vs. accounting profit
"Normal" economic profit = zero
Accounting profit is typically > zero because opportunity cost of equity is not deducted as a cost
Sunk cost

Relationship Between Production and Inputs

Total Physical Product
Marginal Physical Product
Law of Diminishing Marginal Returns

Relationship Between Production and Costs

Fixed Costs
     Total
     Average
Variable Costs
     Total
     Average
Total Costs
     Average
Marginal Costs
     Reflection of Marginal Physical Product
     Law of Diminishing Marginal Returns

Long Run Costs - all costs are variable

Long run average cost curve - lowest average cost at each output
Economies of Scale
Constant Returns to Scale
Diseconomies of Scale

Relationship Between Production and Revenue

Total Revenue
Marginal Revenue

Profit Maximization

Profit maximizing principle:
     Produce output where MR = MC

Economic Profit

Total revenue - Total Costs
Graphical representation

Return Above Variable Cost

Total revenue - Total variable costs
Graphical representation

Short Run Costs - fixed and variable costs

- diminishing marginal returns cause MC and AVC to increase
- variable costs are the important costs in decision making
- to maximize profit, produce where MC = MR
- economic profit - may produce when this is negative
- return above variable cost - produce only when this is positive

Firm Supply Curve - MC curve that lies above AVC curve

Shifts in Supply Curve

- technology or productivity
- price for inputs
- taxes

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